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US Foodtech trends : Can technology be the magic food ingredient?

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Population and consumption growth means that global demand for food keeps increasing year after year, most likely until mid-century. Experts anticipate 9 billion people on our planet by 2050, implying that the food industry will call for a revolution. In this context, the increasing effects of climate change are a further threat to food security, as arable lands are continuously changing. Therefore, modern societies face different challenges: matching the increasing demand for food (both quantity and quality) and focusing on environmentally and socially sustainable solutions to produce it.

Entrepreneurs, innovators and venture capitalists alike have long realized that an opportunity to change the way we design, produce, transport, process and consume food exists. Based on our own research data, $4billion have been invested in venture backed startups in the American foodtech industry since 2015. A dramatic surge has occurred over the last decade compared to median figures, and the trends are tightly connected with the Agtech industry evolutions that we focused on in our previous study “Agtech: will technology feed and save us?” . This year we focus on the downstream innovations and look at how
technologies impact what ends up on everyone’s plate knowing that the food industry from farm to fork is using 50% of the US lands while absorbing 80% of the US freshwater consumption.

Source : L'Atelier BNP Paribas

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