Over the past decade, the number of silver travellers (travellers aged 65+) has been rising and with 48.1% of EU citizens aged 65+ travelling abroad. Europe will be the preferred destinations for senior travellers from Asia and the Middle East due to advanced infrastructure and transport links, and a hotel and travel industry.
Improving health and greater disposable income means that silver travellers are more likely to indulge in holidays than previous generations. During the 2008 financial crisis, the 65+ age group contributed significantly to their travel sector which counterbalanced the cuts to the travel budget Millennials (aged 21-34 today) and Generation X (aged 35-49 today) were making during this time.
Source : Savills