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European Retail View - Meet our New Consumers

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European Retail View - Meet our New Consumers

With retail attempting to keep pace with a growing consumer culture that is November 2014 underpinned by technology and convenience, it is no surprise that we are seeing consumers change, along with their shopping habits.

While more data is available to capture these new consumers, as a shopping centre investment manager, we can also add to this through the benefit of being able to observe new consumers and understand their needs as they visit our centres.

We’ve identified four emerging types of consumers that will influence how we think about our centres going forward.

Source : CBRE Global Investors

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