Business Immo: What does Yays offer to the apart'hotel market? Steven Smit: Yays is an apart'hotel brand with top-of-the-range services, offering well-designed, modern and functional (...)
In a dynamic hotel market in need of 20,000 additional rooms of which approximately a third are built to date, the apart'hotel offer remains very common, regardless of the classification. In this context, Dutch operator Yays is proposing a new upscale offer on this segment. Steven Smit, Yays Investment Director, presents his concept to Business Immo and the group's ambitions in Paris.
Business Immo: What does Yays offer to the apart'hotel market? Steven Smit: Yays is an apart'hotel brand with top-of-the-range services, offering well-designed, modern and functional (...)
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